Reading Is Fundamental of Southern California
The non-profit organization Reading Is Fundamental of Southern California approached me to redesign their website, as well as provide the site with a solid backend to publish new content. The previous website was basic flat HTML files being updated by FTP.
For the design, I chose a bright color palette that would reflect the youthful nature of their business. ExpressionEngine was chosen to power the backend, which would give them newfound publishing power. They now use ExpressionEngine to post artwork from the children, as well as news, photos, book reviews and more.
The site also serves as a donation destination, where every $10 donation brings a child into their program for an entire year, providing 3 brand new books for each child’s personal library. Fantastic!
Having grown up an avid reader, I jumped at the chance to help RIFSoCal and I am honored that they allowed me to help reshape their online presence.
Visit http://rifsocal.org
My Duties
- Web Design
- ExpressionEngine
Testimonial
Carol K. Henault
Executive Director
Reading Is Fundamental of Southern California is more than delighted with our unique and engaging new website, created by the talented Kelly Sims. Rarely have I collaborated with someone who actually listened carefully to our ideas, worked hard to understand the image we wanted to convey to visitors, and then produced a site that feels exactly like who we are! Kelly fashioned a website that is simple to navigate and easy to update and change, and he is always there to answer questions and share his thoughts. I am so proud to send potential donors to our site, and constantly hear accolades following their visit. Thank you, Kelly!



















